LANZA'O

LANZA’O is a company dedicated to project management specialized for artists. “Co-Creando y sacando a la luz los proyectos soñados de to’ el que se quiere lanzar”.

For the naming, we rely on the Dominican pronunciation of the word “Launch” = “Lanza’o” - referring to rockets, or something that drives and shoots by relating it to the same action of bringing to light a new project. We wanted to get the typography to convey this action on its own.